Enjoy the weird and wonderful world of experience design created by MAC McALISTER. She showcases her unique talents and innovative approach to design by making you feel right at home in these unconventional spaces. MAC McALISTER's work is characterized by a blend of creativity, practicality, and a deep understanding of human behavior. Her designs are not just visually stunning but also highly functional, catering to the needs and desires of the people who interact with them.
MAC McALISTER is a Creative Director in Los Angeles, specializing in experiential marketing for agencies and in-house teams. With ten years of experience, she has worked with clients such as Tiffany's, Amazon, T-Mobile, and MLB. Her background in Industrial Design brings a unique perspective to the creative process and she is committed to excellence. MAC actively implements organizational tools, establishes standards, and motivates teams to create impactful campaigns, events, experiences, content, and innovative brand strategies.
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CLIENT
FUSE TV
PROJECT
“UNBOXING WITH T-PAIN” AT COMPLEXCON
LOCATION
THE LONG BEACH CONVENTION CENTER IN LONG BEACH, CALIFORNIA
Watch unboxing with T-Pain
ROLE[S]
Art Direction, Production Design, Environmental Design
HUDSON & NINE; 2018
AGENCY
PROJECT SUMMARY
"Unboxing with T-Pain at ComplexCon" showcases the popular artist T-Pain unboxing various items. The videos feature T-Pain's reactions and commentary as he unboxes these items like sneakers, streetwear, and other exclusive products while providing an entertaining and insightful look at the latest in fashion and culture. These videos also included interviews and behind-the-scenes footage from the ComplexCon event that offered viewers a unique and engaging experience.
The booth featured a vending machine facade to present the products T-Pain would be unboxing during the show, serving as an attractive backdrop. Despite its small footprint, our tech team was able to set up all their equipment without encroaching on the crowd of guests watching the live filming. This adaptable space seamlessly transformed into a set for T-Pain's live taping of the show. Additionally, we offered a branded GIF booth, a scratch-to-win game, and other engaging activities.
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Watch unboxing with T-Pain
PROJECT SUMMARY
"Unboxing with T-Pain at ComplexCon" showcases the popular artist T-Pain unboxing various items. The videos feature T-Pain's reactions and commentary as he unboxes these items like sneakers, streetwear, and other exclusive products while providing an entertaining and insightful look at the latest in fashion and culture. These videos also included interviews and behind-the-scenes footage from the ComplexCon event that offered viewers a unique and engaging experience.
The booth featured a vending machine facade to present the products T-Pain would be unboxing during the show, serving as an attractive backdrop. Despite its small footprint, our tech team was able to set up all their equipment without encroaching on the crowd of guests watching the live filming. This adaptable space seamlessly transformed into a set for T-Pain's live taping of the show. Additionally, we offered a branded GIF booth, a scratch-to-win game, and other engaging activities.
AGENCY
HUDSON & NINE; 2018